About me
I am providing information on behavioral economics and iraational decisions based on our psychology. I am making experiments on this topic, showing and proving facts-influncers on our behavior inan area of economics.
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Who am I and why Behavioral economics
I am currently studying in Bulgaria where I moved 2 years ago from Russia. I covered 11 years of Russian school and now on the A-level path. I was always interested in social sciences, it was always interesting to observe human behavior, their division into groups and different points of views. Soon after that, my father began his work on his own book which turned out to be on the topic of economics. “Truth is in Price” by Terekhov Anton, my dad, caught my attention and I started my journey on Behavioral economics.
Creation of my own experiment
I decided to conduct an experiment that will help me develop in the field of behavioral economics and increase attention to the social problem of ageism.It was carried out on students at my school in Bulgaria and the point was proven - appearance influences irrationality in choice and sometimes becomes the most important factor in it.
Why this website
Future of the website
Steps that are going to be taken to develop this page
  • 1
    If you are developing your knowledge in the area of behavior of people you can connect with us and advise experiments you want to see or you want to be proven.
  • 2
    We are working on adding more book reviews and brief descriptions of the books. I leave recommendations on the best ones to people with different levels.
  • 3
    This website works according to the principle of individual approach to every client. We will convert your ideas into reality.
Future experiments
Herd Mentality
How the opinions of others influence your choice and make it even absurd sometimes.
Price Impact
How price makes people buy a product more often or how 1 euro can change everything.

Laziness of people
When we don't want to think, we make a choice. The choice that becomes irrational in the end.
Inspirations
Covered topics of gender inequality in her book "What works" which also inspired me on my own project. She is finding solutions raising attention on important social aspects.
Creator of the first and one of the open minded books that I have read on the topic of irrational decisions. Creator of really interesting experiments that show situations from different sides.
His books discuss the foundations of behavioral economics with grounds in psychological aspects. It managed to deliver information in a close and understandable way to the beginner audience.
Applied his knowledge on practice. Focused on making changes on the company level and achieved fabulous results, proving the importance of behavioral science.

Share your idea of experiment with us - we will incarnate them in life!

The true method of knowledge is experiment.
William Blake
Terekhova Alexandra
Behavioral Economics
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